The Cambridge Marketing Book Club: Peter Fisk on Game Changers

The first session will be facilitated by Peter Fisk and focused on his book "Game Changers" A new generation of businesses is rising out of the maelstrom of economic and technological change across our world. These companies are shaking up the world. In Gamechangers Peter Fisk has sought out the brands and businesses, large and small, from every continent, who...

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About the event

The first session will be facilitated by Peter Fisk and focused on his book "Game Changers"

A new generation of businesses is rising out of the maelstrom of economic and technological change across our world. These companies are shaking up the world. In Gamechangers Peter Fisk has sought out the brands and businesses, large and small, from every continent, who are changing the game and shows how we can learn the best new approaches to strategy and leadership, innovation and marketing from them. Gamechangers are disruptive and innovative, they are more ambitious, with stretching vision and enlightened purpose. They find their own space, then shape it in their own vision. Most of all they have great ideas. They outthink their competition, thinking bigger and different. They don t believe in being slightly cheaper or slightly better. Why be 10% better, when you could be 10 times better?

Fees: Attendance costs just £15 per session (exc. VAT) and includes a free copy of the book under discussion.

Event Location

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Location info

ARM ltd - 110 Fulbourn Rd Fulbourn, Cambridge CB21 5XE, United Kingdom

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