Sally Field
Senior Sponsor Relationship Manager
Sally joined the team in September 2024 as Senior Sponsor Relationship Manager.
Previously, she led the UK sales team for a global consultancy specialising on the Enterprise Resource Planning (ERP) solutions acquired by Microsoft when they entered the Business Solutions market. While raising her family, Sally shifted to voluntary work, serving as a manager for The Trussell Trust and later a Community First Responder (CFR) for The East of England Ambulance Service. In 2019, she launched a business development consultancy, and by 2023, had also co-founded a social enterprise to address the UK’s talent and skills gap.
Sally says, "I'm thrilled to be back in the tech world, particularly within such a dynamic and inspiring ecosystem. Tech has always captivated me, and joining the Cambridge Wireless team during the delivery of Cambridge Tech Week 2024 was an incredible re-introduction. I’m excited to work with this vibrant team as we gear up for 2025, building on Cambridge Wireless's outstanding track record of delivering impactful, high-quality events."