About this event
Brand protection can play a critical role in defining products and services across the agricultural spectrum. From consumer goods or B2B services, in today’s competitive climate, agribusinesses need to protect their trade marks.
What you'll learn
Using real-world examples from the agritech sector, this webinar will provide an insight into the benefits if you obtain trade mark protection – and the pitfalls if you don’t.
- Myth-busting: clearing up some of the most common misconceptions about branding and trade marks
- Obtaining trade mark protection and why
- What to do if your branding is copied
Speaker profiles
Gareth Jenkins is a partner at Marks & Clerk and a Chartered Trade Mark Attorney.
Gareth has been practicing in the field of trade marks for over 18 years. He acts for a variety of clients from individuals to multinationals, and has particular experience in the management of global trade mark portfolios, counterfeiting issues, the assignment of Intellectual Property Rights and trade mark strategies. Gareth is head of our national food and drinks team and he has principal clients in the food and drinks industry.
